OUR WORK > Sunset Music Series > BACK TO WORK

Now in its 16th year, the Nantucket Nectar's Sunset Music Series at the Newport Yachting Center has successfully grown from holding three summer
concerts when it began in 1998 to more than 15 shows today with the help of effective and efficient public relations and media activity.

Pre-Show Publicity
Drives Ticket Sales

By targeting music and entertainment editors with compelling releases and story ideas, the Sunset Music Series becomes top of mind for music lovers who want to see quality national acts at a unique setting while generating anticipation for the concerts.

Interviews Bring Acts to Life

Pitched to the media and secured through consistent contact with the artists respective publicists, articles that feature headliner interviews increase public interest in the acts by offering a more complete and personal profile.

Follow Up Reviews Keep
the Momentum Going

Close editorial relationships, press pass coordination and consistent on-site hospitality ensure the concerts will be reviewed by the media which provides the perfect third party endorsement on the Sunset Music Series' quality of musical acts and overall venue experience.